Denmark is internationally considered a leader in environmentalism and promotes a comprehensive, organized waste management plan. However, household recycling rates are significantly lower than overall recycling rates for the country. In order to raise household rates, we collaborated with Miljopunkt Norrebro in Copenhagen, Denmark to study the application of psychological factors to an interactive recycling program. Based on our research and results we determined that convenience and information are the most important factors of recycling behavior, followed closely by personal norms and incentives. These results were used to create recommendations for an interactive recycling station and an engaging, informative website, to provide a sound revitalization of Norrebro's recycling system.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Silva, Erik Chapman
• Post, Stephanie Elaine
• Dopart, Celena Hensley

Subject

• Environment
• Computing
• Community
• Sustainability
• Well-Being

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-050511-093705

Keyword

• Recycling (Waste, etc.)
• Web sites--Design and construction
• Sustainability

Advisor

• Looft, Fred J.

Year

• 2011

Center

• Copenhagen, Denmark Project Center - IQP

Sponsor

• Miljøpunkt Nørrebro

Date created

• 2011-05-05

Location

• Copenhagen

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright