Our objective for this project was to plan, design, and execute an exhibitor’s booth representing the WPI IMGD program at the Penny Arcade Expo East 2017. We researched experiences of the past two PAX project groups, extensively collaborated with WPI’s Marketing department to design and create content for the booth, and selected student games to showcase. Our goals to brand WPI and WPI IMGD at the event was overall a success.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Cerini, Erik Jason
• Zhang, Kelly E.
• Szpunar, Matthew Joseph

Subject

• Culture

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-050117-120402

Keyword

• Marketing
• Video games--Design

Advisor

• O'Donnell, Dean Michael
• Sutter, Ralph

Year

• 2017

Date created

• 2017-05-01

Location

• Worcester

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright

Last modified

• 2021-02-01