%0 Student Work %T A Guide to Designing: The Ultimate WPI PAX East Booth %A Cerini, Erik Jason; Zhang, Kelly E.; Szpunar, Matthew Joseph %D 2017-05-01 %8 2019-11-20 %I Worcester Polytechnic Institute %R https://digital.wpi.edu/show/sj139217j %X Our objective for this project was to plan, design, and execute an exhibitor’s booth representing the WPI IMGD program at the Penny Arcade Expo East 2017. We researched experiences of the past two PAX project groups, extensively collaborated with WPI’s Marketing department to design and create content for the booth, and selected student games to showcase. Our goals to brand WPI and WPI IMGD at the event was overall a success. %[ 2021-02-01 %9 Interactive Qualifying Project %~ Digital WPI %W WPI