Student Work

The Effectiveness of Games as Persuasive Media

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The project determined if a game could persuade and how effective its persuasion was in comparison to an article. People divided into three groups completed a survey which gauged their attitude on a topic. One group played the game, one group read an article, and one group did neither. From the results of the survey, the persuasive effect of the game was determined. The effect of the game was approximately equal to that of the article.

  • This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.
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Subject
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Identifier
  • E-project-031510-095044
Keyword
Advisor
Year
  • 2010
Date created
  • 2010-03-15
Location
  • Worcester
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