The Effectiveness of Games as Persuasive Media Public
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The project determined if a game could persuade and how effective its persuasion was in comparison to an article. People divided into three groups completed a survey which gauged their attitude on a topic. One group played the game, one group read an article, and one group did neither. From the results of the survey, the persuasive effect of the game was determined. The effect of the game was approximately equal to that of the article.
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Permanent link to this page: https://digital.wpi.edu/show/pv63g0723