This project aims to better utilize the World Wide Web as a sociotechnical capital by improving web usability and user experience. Grounded in human-computer interaction literature, four hypotheses were formed and tested via two task-oriented studies: an online survey and an eye tracking study. Subjective assessments and objective measurements were taken. The results provided insight on designing websites that facilitate a more effective and pleasant user experience. Implications for improving the World Wide Web as social capital are discussed.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Dai, Rui

Subject

• Computing
• Culture
• Community

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-050509-161943

Keyword

• Web sites--Design and construction
• User-centered system design
• Human-computer interaction

Advisor

• Djamasbi, Soussan

Year

• 2009

Date created

• 2009-05-05

Location

• Worcester

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright