TY - RPRT A1 - Ng, Tsuiyee A1 - Cascino, Dominic A1 - Li Quiel, Jose Antonio A1 - Chow Su, Paulo David AB - The goal of this project was to work with Hangzhou DAC Biotech in Hangzhou, China to provide informed recommendations for the company’s redesigned English website. The project team investigated eight biotech company websites and assessed the company’s current English website with a research influenced evaluation. Additionally, the team interviewed company employees, doctors, a Web development professional, and a digital marketing manager. This study revealed that biotech websites emphasize information about the company and its technology. The team recommends a responsive redesigned website similar to the team’s prototype and the use of a popular content management system for easy website management to create an appealing and usable website for Hangzhou DAC Biotech’s website audience. CY - Hangzhou DA - 2018/12/10 DB - Digital WPI DP - Worcester Polytechnic Institute ID - E-project-121018-100531 KW - Web sites--Design and construction L1 - https://digital.wpi.edu/show/z316q1946 L3 - https://digital.wpi.edu/show/cc08hf952 L3 - https://digital.wpi.edu/show/8w32r5926 LK - https://digital.wpi.edu/ PB - Worcester Polytechnic Institute PY - 2018 T1 - Conceptual Redesign of Hangzhou DAC Biotech's English Website UR - https://digital.wpi.edu/show/s7526c770 ER -