Student Work

Envisioning the Greater SINGA Lyon Entrepreneur Community

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SINGA Lyon is a branch of SINGA, a nonprofit organization committed to helping new arrivals integrate into host countries. SINGA Lyon’s mission includes redefining who can be an entrepreneur through their six-month business incubation program. However, after the program ends, SINGA often loses contact with past members. Our goal: to develop a plan for the SINGA team to implement in creating the Greater SINGA Lyon Entrepreneurship Community. Using data collected in focus groups, interviews, participant observation, and literature reviews, we defined a comprehensive set of recommendations for SINGA. In this report, we provide a SWOT analysis of the current incubator and present an outline of a community structure for the incorporation of current and post-incubator entrepreneurs. Following this, we offer a communication strategy that focuses on online professional networks and event sharing. Lastly, we provide outlines for a series of events intended to engage and inspire the members of this greater entrepreneur community. Ultimately, our research and recommendations aim to support SINGA in growing and maintaining a robust and engaged greater entrepreneur community that works toward mutual success.

  • This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.
Creator
Subject
Publisher
Identifier
  • E-project-070622-093603
  • 70566
Keyword
Advisor
Year
  • 2022
Center
Sponsor
UN Sustainable Development Goals
Date created
  • 2022-07-06
Resource type
Source
  • E-project-070622-093603
Rights statement
Last modified
  • 2022-12-20

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Permanent link to this page: https://digital.wpi.edu/show/s1784q206