Due to the recent pandemic, the problems small museums and businesses face have been amplified; fewer visitors means decreased sales. La Casa Museo de la Makana, a small craft museum in Cuenca Ecuador, strives to attract visitors in-person and online through developing a new ecommerce platform. Our team analyzed the general approaches of other small museums to find best practices. We also examined how to digitize their makana creation and sales to increase purchases of the makana worldwide.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Cervone, Gabriella M.
• Chavez, Stephen R.
• Casserly, Matthew O.
• Santamaria-Hopkins, Daniel

Subject

• Innovation
• Culture
• Sustainability
• Community

Publisher

• Worcester Polytechnic Institute

Identifier

• 24566
• E-project-051321-224451

Advisor

• Belz, Melissa
• Kurlanska, Courtney Brooke

Year

• 2021

Center

• Cuenca, Ecuador Project Center - IQP

Sponsor

• La Casa Museo de la Makana

UN Sustainable Development Goals

• 8 - Decent Work and Economic Growth
• 11 - Sustainable Cities and Communities

Date created

• 2021-05-13

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright

Last modified

• 2021-08-28