This project was done in correspondence with Demandware. The project is about analyzing consumer behavior on merchandise websites through a large data set provided by Demandware, and developing tools to produce meaningful results for use in several analytical purposes. The data used was related to consumer searches on the merchandise sites that Demandware has collected over several years, and several other statistics about the user’s experience on the site. This information was explored in three ways: analyzing single, sequence of search terms and the connection between a single search term and product. The results are presented with both a Graphical User Interface and Application Programming Interface to be used for demonstration and development purposes.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Paganetti, Nicholas Ackley
• Lu, Ying
• Yang, Xiaoren

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-121316-180614

Advisor

• Eltabakh, Mohamed Y.

Year

• 2016

Sponsor

• Demandware

Date created

• 2016-12-13

Resource type

• Major Qualifying Project

Major

• Computer Science

Rights statement

• In Copyright