To develop a college career site and improve the USPTO's recruitment strategy, the team researched recruitment, web design, personnel psychology, job search behavior, and retention information from literature and sources in the USPTO and private industry. Through this research, the team developed recommendations for the necessary content, design and structure of an attractive, informational college career site. In addition, the team was able to form suggestions for overall recruitment and university outreach, geared toward recruiting top engineers and scientists.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Field, Annemarie Louise
• Nichols, Elaine
• McGrath, Connor M.

Subject

• Computing
• Industry
• Sustainability

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-121207-102952

关键词

• Web sites--Design and construction
• Human-computer interaction
• Marketing

Advisor

• Ault, Holly Keyes
• Hanlan, James P.

Year

• 2007

Center

• Washington, DC Project Center - IQP

Sponsor

• United States Patent and Trademark Office

Date created

• 2007-12-12

地点

• Washington

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright