Expanding Economic Opportunity Through Airbnb in Thessaloniki, Greece

Pierce, Brooke Katherine; Crosby, Daniel; Furter, Jean Patrick

Student Work

Expanding Economic Opportunity Through Airbnb in Thessaloniki, Greece

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In collaboration with Creativity Platform, we explored the growth of Airbnb in Thessaloniki, Greece through geospatial and statistical analyses of listings to determine factors influencing revenue generation. We also conducted interviews with hosts, management services, a tourism official, and a hotel manager. Airbnb listings have expanded rapidly in the city over the past four years and are centrally located. Revenue generation is dependent on listing features including number of guests accommodated, host characteristics as such superhost status, and characteristics that indicate professionalism such as instant booking and cleaning fees. At present, Airbnb Experiences are not offered, limiting the economic opportunity of the platform to hosts and direct support services.

This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

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