Student Work

Tracking Tourism Performance: Creating a Tourism Barometer

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The fast changing tourism industry requires a tracking method to update information on a timely basis. Our project assisted the Namibia Tourism Board in monitoring the industry's performance in four sectors: accommodations, vehicle rental and car hire, tour & safari, and trophy hunting. Through interviews, surveys, and the creation of a database, we developed a barometer to measure the industry's performance every two months and suggested a communication strategy to present the information to relevant stakeholders.

  • This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.
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  • E-project-050208-061006
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Year
  • 2008
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Date created
  • 2008-05-02
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