Our team aimed to assess and analyze the urban market for aquaculture products since these products were not well-commercialized in the metropolitan area of Costa Rica. We accomplished this by conducting surveys of aquaculture producers, wholesalers, market managers and consumers of fish products. Our main deliverables included data describing the volumes and prices of fish sold, demand for fish species, locations of purchase, consumer demographics and current advertisement techniques as well as recommendations for developing the commercialization of aquaculture products.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Kurrumchand, Smita S.
• Boucher, Brandon S.
• Oshiro, Franco Antonio
• Duscha, Hannah Mitsue

Subject

• Industry
• Sustainability
• Food
• Computing

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-121410-115309

Stichwort

• Marketing
• Aquaculture

Advisor

• Rudolph, Jennifer
• Selkow, Stanley M.

Year

• 2010

Center

• San Jose, Costa Rica Project Center - IQP

Sponsor

• Instituto Costarricense de Pesca y Acuicultura (INCOPESCA)

Date created

• 2010-12-14

Ort

• San José

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright