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Interactive technology and Zoos Victoria -- effect of interactive multimedia technology on the visitor experience. Public

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This project, conducted in Australia at the three properties of Zoos Victoria, studied how interactive multimedia technology affects the visitor experience. The project team researched cultural institutions and survey design; created survey questions; surveyed over 400 people both on and off the zoo properties; conducted focus groups; analyzed the collected data; and made recommendations about how technology could complement visitors' experiences. The results of this study provided a benchmark against which the impact of multimedia technologies may be tracked longitudinally.

  • This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.
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  • 03D191I
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Year
  • 2003
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Date created
  • 2003-01-01
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Permanent link to this page: https://digital.wpi.edu/show/d217qq245