The Moreland Energy Foundation in Melbourne, Australia, sought to broaden the acceptance of sustainable practices within the Moreland community. Using our analysis of responses to a large telephone survey of residents and through targeted interviews, we developed a community engagement strategy to more effectively deliver MEFL’s message to residents in historically difficult-to-reach demographic groups and least sustainable group. Our pilot programs showed that two of our proposed communication strategies were effective among residents age 18-34 (using social media) and within culturally and linguistically diverse communities (using trusted community leaders), while the third had limited success reaching residents age 65 or older.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Inzerillo, Theresa Kathryn
• Zhao, Yingzhe
• Gillette, Benjamin Kanzler
• Van Nostrand, Tyler John

Subject

• Environment
• Community
• Sustainability
• Inclusion
• Energy

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-121315-204922

Keyword

• Community development
• Energy conservation
• Community engagement
• Sustainability

Advisor

• Szkutak, David Edward
• Davis, Paul W.
• Szkutak, Joan B.

Year

• 2015

Center

• Melbourne, Australia Project Center - IQP

Sponsor

• Moreland Energy Foundation, Ltd.

Date created

• 2015-12-13

Location

• Fawkner

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright