The New Zealand Department of Conservation has experienced difficulties in raising public awareness of the critically endangered Māui dolphin. In order to address this problem, we interviewed Māui dolphin activists and educators to determine ways that individuals and communities can take action to help conserve this species. We also assessed current conservation education strategies and the concept of mātauranga Māori. As an outcome, the team created an educational video, a children’s book and several recommendations in order to increase awareness.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Caccioppoli, Jessica R.
• Gotts, Lindsay G.
• Scuderi, Gaetano J.
• Hunker, Lukas L.

Subject

• Environment
• Sustainability
• Learning

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-030415-233245

Keyword

• Wildlife conservation
• Sustainability
• Marketing

Advisor

• Hersh, Robert
• Elmes, Michael B.

Year

• 2015

Center

• Wellington, New Zealand Project Center - IQP

Sponsor

• The New Zealand Department of Conservation

Date created

• 2015-03-04

Location

• Wellington

Resource type

• Interactive Qualifying Project

Rights statement

• In Copyright

License

• All rights reserved