The Sterman Beer Game has been shown to be an excellent model of supply-chain behavior. For this project I have modeled several known heuristics in an attempt to describe how humans decide upon their responses. Heuristics were modeled using the system dynamics software Vensim then compared to human responses. It was found that both a cautionary response behavior ('Better-Safe-Than-Sorry') and a complicated anchored-response behavior using all heuristics (the 'Unified' Heuristic) did very well at explaining and representing human behavior. Further work might attempt to use these heuristics to predict human behavior under different conditions.

• This report represents the work of one or more WPI undergraduate students submitted to the faculty as evidence of completion of a degree requirement. WPI routinely publishes these reports on its website without editorial or peer review.

Creator

• Piala, Kevin Townshend

Publisher

• Worcester Polytechnic Institute

Identifier

• E-project-123109-000060

Advisor

• Radzicki, Michael J.
• Doyle, James Kevin

Year

• 2016

Date created

• 2016-10-07

Resource type

• Major Qualifying Project

Major

• System Dynamics

Rights statement

• In Copyright

Last modified

• 2021-02-02