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Case Study Analysis
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Research and Analysis of Overseas Influencer Viral Video Marketing
Keyword:
Social Media
,
Influencer
,
Video Characteristics
,
Case Study Analysis
,
Global Marketing
, and
Viral Video
Creator:
Sam, Vanessa
,
Sensat, Michael
,
Vo, Jessica
, and
Heller, Kristen
Advisor:
Sarkis, Joseph
and
Pu, Hansong
Publisher:
Worcester Polytechnic Institute
Date Created:
2024-01-16
Resource Type:
Interactive Qualifying Project
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Interactive Qualifying Projects
1
Year
2024
1
Creator
Heller, Kristen
1
Sam, Vanessa
1
Sensat, Michael
1
Vo, Jessica
1
Advisor
Pu, Hansong
1
Sarkis, Joseph
1
Project Center
Hangzhou, China Project Center - IQP
1
Publisher
Worcester Polytechnic Institute
1
Subject
Culture
1
Industry
1
Innovation
1
Project-Based Learning
1
UN SDG
9 - Industry, Innovation and Infrastructure
1
Resource type
Interactive Qualifying Project
1
