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Social Media Advertising and Product Development for an Online Lending Platform in India

Keyword:

Financial services industry and Marketing

Creator:

Hadden, Geoffrey Micheal, Chen, Hui-Xin Emily, Beretich, Peter, and Burns, Sarah

Advisor:

Du, Wen-Hua and Kinicki, Robert

Publisher:

Worcester Polytechnic Institute

Date Created:

2018-12-10

Resource Type:

Interactive Qualifying Project